World Fuel Services has expanded its branded fuel network in Canada with the addition of 34 new locations north of the U.S. border that were formerly served by ExxonMobil and/or Imperial Oil, it announced today at the 2017 NBAA Schedulers and Dispatchers Conference (SDC). “It is our great privilege to have the opportunity to serve these FBOs with our solutions, earn their trust and further establish the World Fuel Services Network in more areas of Canada,” said Steve Drzymalla, the fuel provider’s senior vice president of general aviation. “Our experienced team has already begun tailoring our solutions to meet each location’s specific needs.”
As part of the network, the new locations—including the Sky Service FBO chain’s four bases, Executive Aviation Fuels three FBOs and Lockhart Aviation Services two facilities—will have access to World’s comprehensive business and general aviation FBO solutions such as training, equipment and marketing support. The network includes locations under the World Fuel Services, Ascent and Phillips 66 Aviation fuel brands, along with the Air Elite Diamond Service brand. Participants can offer to flight departments World Fuel Services contract fuel, with an extra bonus for operators who use their Avcard to earn FlyBuys Rewards points with every purchase.
The Miami-based fuel distributor also unveiled new changes to its loyalty rewards program at SDC 2017. FlyBuys participants, through a new “Name Your Own Charity” initiative, can specifly a charitable organization and the program will make a donation in their name. Every 2,000 FlyBuys Rewards points will translate to $20 in available donation funds. “While the charitable donation of rewards points is not the most utilized rewards option by our members, many flight departments have restrictive company policies regarding rewards programs,” noted Drzymalla. “In these cases, members can redeem points for World Fuel Services invoice credit or choose our new 'Name Your Own Charity' option."