A newly launched website for Boca Raton, Florida-based AtlantisRoad indicates that Nancy Iacobucci, who co-founded DayJet along with her late husband Ed Iacobucci, is attempting to reboot per-seat, on-demand private jet service. DayJet launched such service in Florida in October 2007 and expanded operations to other Southeastern states before shutting down a year later due to reliability issues with its 28 Eclipse 500 twinjets and funding drying up as the Great Recession took hold.
On the website, AtlantisRoad said it has formed a partnership with Honda Aircraft and will thus use HondaJets for its planned service. The company does not yet have an FAA Part 135 certificate but notes it is developing software that could enable per-seat, on-demand service. Thus, AtlantisRoad appears to be following the same roadmap as DayJet, which first developed its Astro flight optimization software before obtaining a charter certificate and launching service.
The new company counts many former DayJet employees among its ranks. In fact, eight of AtlantisRoad’s 14 listed team members worked for DayJet. Further, four of its 10 advisors are ex-DayJet board members or leaders.
In November, AtlantisRoad filed a trademark application for DayJet, describing it as "software as a service for operating a direct on-demand air carrier." The company also appears to own the DayJet.com domain name. There is no listed timeline for service launch.