Heads Up Technologies (HUT) acquired cabin management system (CMS) specialist Innovative Advantage, extending its capabilities in the business jet sector, the company said today. HUT acquired STG Aerospace in 2022 and Alto Aviation in 2023, making Innovative Advantage its third acquisition in three years.
Founded more than two decades ago, Innovative Advantage provides high-performance CMS infrastructure, particularly for large business jets. Its AVDS platform, which is installed on more than 2,000 aircraft, enables 4K video, audio, and Ethernet with low latency. The Kirkland, Washington-based company has a 40-person workforce, predominantly comprising engineers.
A developer of lighting, CMS/IFE, safety, and audio-engineered systems for commercial and business aircraft applications, Addison, Texas-based HUT said the acquisition is part of its strategy to extend its portfolio of proprietary technologies that enhance the cabin experience and infrastructure.
Innovative’s CMS systems pair with HUT’s expertise in lighting passenger interface and integrated cabin control systems, the companies said. When paired with Alto Aviation’s audio and aftermarket capabilities, the combined group can provide a fully integrated cabin experience, according to HUT.
“Innovative Advantage strengthens our ability to innovate with agility, adapt to customer needs at scale, and elevate the passenger experience across every class of business aviation,” said HUT CEO Renée Rump. “Just as importantly, we share the same cultural DNA—passion for aviation, respect for precision, and a belief in pushing boundaries together.”