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WrenJet Private Air Charter has introduced a new brand identity, changing its name from Elevate Innovation, and also announced it is the first Canadian charter broker to earn Argus certified broker status.
The Burlington, Ontario-based company earned Argus certified broker status following an audit process, which evaluates organizational structure, financial controls, operator vetting procedures, emergency response planning, and trip feasibility protocols. Any findings identified during the review were required to be resolved before the rating was granted.
The Argus certified charter broker program recognizes brokers that demonstrate high standards in safety, operational oversight, and customer service. It is intended to provide charter clients with greater confidence in broker transparency and safety practices.
“Safety is our cornerstone. We rigorously adhere to international standards and protect our clients from illegal charters through our partnership with Argus,” said WrenJet principal Robert Rennert.
Meanwhile, WrenJet said the rebrand reflects a refined identity aligned with its values and long-term vision. Its ownership, leadership team, and day-to-day operations remain unchanged.