Story ID: 
Bombardier Bullish on Bizav in Latin America
By: Chad Trautvetter
Caption: Brazilian aircraft demo tour begins at the Catarina Aviation Show
Word Count: 226
Seeing “significant interest” for business aviation in Latin America—especially Mexico, Brazil, and Argentina—Bombardier is exhibiting a Global 7500 and Challenger 3500 this week at the Catarina Aviation Show. The three-day event, which opens tomorrow at São Paulo Catarina Executive Airport (SBJH), is the first stop of the company’s Brazilian demonstration tour to showcase its super-midsize and ultra-long-range jets in the region.
“We are pleased to be bringing our Challenger 3500 and Global 7500 to the Catarina Aviation Show this year, highlighting [their] performance and design attributes,” said Michael Anckner, Bombardier’s v-p of worldwide preowned, fleet, defense, and Latin America. “The Brazilian market is very important for Bombardier, both in terms of our business jet customers and our growing defense segment. There are close to 600 Bombardier aircraft across Latin America, and we are pleased to have a strong team present to showcase our aircraft here in São Paulo.”
With more than 2,082 business jets in Latin America, Bombardier holds a 29% market share in the region. “As noted, we have considerable growth prospects in this region, particularly with our Challenger 3500 and Global 7500,” a company spokesman told AIN. “It is also worth noting that a large majority of the Bombardier fleet in the region is aging, presenting considerable opportunity for growth in key medium- and long-range segments, as well as preowned aircraft.”