Story ID: 
Jet Linx Revives Equity-based Base Partner Program
By: Amy Wilder
Caption: Investors serve as brand ambassadors in their home markets
Word Count: 236
Jet Linx will resume its Base Partner Program in April, reviving an equity-based investment model it suspended in 2020 ahead of a planned West Coast U.S. expansion. The program pairs Jet Linx with local private aviation users who invest in the company and serve as brand ambassadors in their markets.
These investors, called Base Partners, receive equity ownership in Jet Linx alongside the company’s founders and share in the success of all locations. The operator selects Base Partners based on their engagement in local communities and familiarity with their markets. The company credits the model with helping it scale from a single Omaha base in 1999 to 22 locations across the U.S.
“We are local, trusted members of the Omaha community where we were founded,” said Jet Linx co-founder and executive chair Jamie Walker. “We grew by partnering with local individuals nationwide who gave us this same advantage in the city they call home.”
The revamped program allows new investors to participate in existing locations, as well as new bases the company plans to open in 2026. Jet Linx intends to expand to the West Coast after focusing on recent growth in the Midwest and on the East Coast.
The company distributes customer service and economic ownership across markets rather than using centralized national operations. Each base has its own aircraft, pilots, customer service staff, and facilities.