Story ID: 
New Jet Fuel Brokerage Launches in Switzerland
By: Curt Epstein
Caption: A new global aviation fuel broker has entered the market with the launch of Switzerland-based iFuel AG.
Word Count: 212
A new global aviation fuel broker has entered the market with the launch of Switzerland-based iFuel AG. With a focus on providing its business aviation, commercial, cargo, and military customers with the ability to source sustainable aviation fuel (SAF), as well as conventional jet fuel, the company—which has headquarters in Zug and offices in Vienna, Barcelona, London, Moscow, and Dubai—believes sustainable fuel should be the ultimate power source for any flight.

Led by a trio of industry veterans with nearly four decades of experience, iFuel works directly with more than 170 suppliers around the world to provide clients with competitive pricing wherever they require the company’s services. To help those customers reduce their carbon footprint, iFuel explained that it partners exclusively with fuel providers who believe in those same goals, eliminating the need for them to conduct their own sustainability research.

“Our mission is to provide our customers with the very best of service, support, advice, and facilitation,” said company founder and CEO Rinad El-Rabaa. “We are therefore in the process of developing an outstanding platform for the aviation industry,” he noted, adding iFuel’s innovative IT solutions will save work hours and ease operations for its users.