Story ID: 
Swisshelicopter Rebrands as Kopter
By: Chad Trautvetter
Caption: Name "makes a promise to its customers: whatever the missions, whatever the times, wherever the places, Kopter will get you where you’re going."
Word Count: 193
Marenco Swisshelicopter is now known as Kopter under a rebranding effort announced yesterday at its newly completed corporate/engineering facility just outside of Zurich. The introduction of the Kopter name, logo, and brand design is a “decisive step that places the business as a potential leader in the marketplace,” said the company, which is developing the all-composite SH09 light helicopter.

“We’re a company with an upward trajectory,” said Kopter CEO Andreas Loewenstein. “Over the past few years, we have grown quickly. To support that growth, and place us as a leader in our field, we need to be clear about who we are.”

He added: “Kopter is a modern name. [It] also makes a promise to its customers: whatever the missions, whatever the times, wherever the places, Kopter will get you where you’re going—safely, quickly, and consistently.”

A second production-conforming SH09 (P3) is undergoing preparations before continuation of the flight-test program. This helicopter and pre-series aircraft PS04 will jointly serve to obtain EASA certification and soon thereafter FAA validation, the company said. Deliveries of the SH09 are expected to begin next year.