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While this year’s EBACE show in Europe was canceled due to its failure to draw exhibitors, that will not be the case with the annual Catarina Aviation Show in Brazil. Slated to take place at São Paulo Catarina International Executive Airport from May 21 to May 23, the fifth edition of the show will attract major airframers such as Bombardier, Dassault, Embraer, Gulfstream, and Airbus Corporate Jets to the world’s second-largest private jet market.
“Manufacturers, especially in the super-midsize and heavy jet segments, will be present once again, reflecting the relevance of the country and the event to the sector,” said Catarina show director Vinnicius Vieira.
The exhibiting OEMs will be complemented by manufacturers such as Junkers, Pilatus, and Cirrus, as well as major rotorcraft players such as Airbus Helicopters subsidiary Helibras and Leonardo Helicopters, reinforcing the show’s role as a business-generating environment in a market valued at more than $37 billion.
While private aircraft are considered a key component of high-net-worth lifestyles, the show expands beyond that with other exhibitors catering to that luxury demand, such as yacht builders and top auto manufacturers.
“The Catarina Aviation Show is a unique event that brings together leading aircraft manufacturers and brands that are part of the daily lives of high-income consumers,” explained Augusto Martins, CEO of luxury real estate company and Catarina show co-organizer JHSF. “The event’s curation and the qualification of its visitors are key differentiators that transform the gathering into an effective business platform.”